These seven questions have the power to reveal the real reason for your book – your reason for writing it and the reason your audience will read it. These questions will walk you through the jungle of finding and building your audience and the maze of publishing choices you’ll have to make. Finally, these questions will cover the real cost of publishing and marketing a successful book, whether in dollars or blood, sweat, and tears. Publishing a successful book and sharing it with the world isn’t easy or cheap, but it’s possible. And because it’s your book, your story, even your legacy, the rewards it can offer are beyond what you may imagine.